Audience

Premise users and net new users (B2B & B2C)

Team

Lead Designer (Katherine Dwyer)
Agency (Function)
Web Developer/SEO (Eric Vazquez)

Goal

Modernize the brand image and create a unique, timeless identity. The project includes rebranding the premise logo, visual identities, web designs, and print materials that adhere to the brand's vision and mission.

Approach

Partner with internal stakeholders & agency to evolve and align on the new Premise identity.